martes, 30 de octubre de 2007
DIET PEPSI 90210 (USA)
Irónica campaña estadounidense de DIET PEPSI bajo el claim "More Cola Taste". Mediante un lenguaje visual icónico, traza un ácido perfil de los jóvenes protagonistas de "Beverly Hills 90210"(FOX), un clásico de la cultura popular juvenil.
Transcripción:
Here's something to think about. 56% of diet cola drinkers think Diet Pepsi has more cola taste than Diet Coke. That means if the show 90210 were real, Dylan, Kelly and Steve would drink Diet Pepsi. While, Andrea and Brenda would drink Diet Coke. But Brenda is just drinking it because Dylan is drinking Diet Pepsi, and this week, Brenda hates Dylan.
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